Investing is business. Home buying is emotional.
Today’s Best Reads
Must see slides from Fannie Mae on mortgage shopper behavior and trends.
If only your boss understood that your blog was helping your brand, am I right?
In both coding and branding, naming must exhibit truth, beauty, and most of all: clarity.
Attention all marketers: There’s no worse writing than verbose platitudes. You must tell stories.
Stories I recommend today.
A few notes on why mortgage industry is so hard to disrupt.
Even if you haven’t heard of Sindeo, when a fintech brand like this falls, you better hear the sound because there are lessons here for all of us.