Inc. Mag

The ‘Fuck You’ Method & 4 Other Negotiating No-No’s

When I left UBS 8 years ago, my boss gave me a book on negotiation called Getting to Yes. It’s a must-read, but if I may highlight the most effective tactic: focus on interests, not positions. It works like a charm because if you’re always taking a firm position, you’ll lose most of the time.