THE BASIS POINT

Un-Smart QOTD: “All-New BMW. Designed For Driving.”

 

You’re a car maker with an eight-figure ad budget and access to the most creative minds on the planet, and your tagline is “designed for driving” ??
Nice work BMW, you win un-smart quote of the day.

 

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Comments [ 2 ]
  1. Dick says:

    Fahrvergnügen was already taken.

    1. Nice one!

      Julian Hebron (iPhone)
      415-250-1050

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