THE BASIS POINT

Awesome Bay Bridge Light Project Will Bring $90m Revenue To San Francisco (VIDEO)

 

BloombergWest’s Cory Johnson did a great segment on the light project that went live last night on San Francisco’s Bay Bridge, making it even more iconic. The privately funded project is the world’s largest LED art installation with 25,000 individual lights, yet it’ll only cost $30.14 per night to light it and it’s projected to generate $90 million in tourism revenue to Bay Area during it’s two year run. And I estimate that number would be more like $90 bajillion if this project could also prevent the perpetual traffic jams on the bridge.

Enjoy, and follow Cory on twitter for all your Bay Area tech coverage: @corytv


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More:
Artist, Computer Light Up San Francisco Bay Bridge (Bloomberg video permalink)

Donate to The Bay Lights project (and view their full site)

 

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