THE BASIS POINT
What do you want more from your lender, banker & insurer: Advice or Ease?
What State Farm’s ‘Robo Agent’ Ad Teaches Us About Customer Service In Lending & Banking
Are Media & Creative Careers Just Side Hustles In Disguise?
Audi’s 2018 ‘New Santa’ Ad: Midlife Crisis or Rewriting Your Own History?
The Only Great Press Release Of 2018 Chronicles Dan Gilbert’s Latest Acquisition
If you want to understand the future of media, read this history on Tribune & Tronc
Linkage: Jamie Dimon vs. Donald Trump 2020
Linkage: Zillow hires Hollywood guy to develop shows
Linkage: More Core Themes, including Entrepreneurship Porn
Linkage: Core Themes
Linkage: AI in workplace getting creepy fast
Linkage: Automated appraisals faster but less accurate
Linkage: Consumers want tech firms to replace banks
Snowbird Ski Resort Marketing Team Flips Script On Bad Reviews
Linkage: Facebook’s failure to block discriminatory housing ads
The most annoying thing about Loan Depot CEO Anthony Hsieh on LinkedIn
Tweet Of The Week: Old Spice On Real Estate
Protected: Julian Hebron voted one of America’s 40 Most Influential Mortgage Pros Under 40
House Pays Its Own Mortgage!!
New Year’s Resolution: Buy A Home, Pass Out There