Lending & Housing ... in plain English

About

JULIAN HEBRON
I’m a consumer lending guy. I serve as EVP, Sales & Marketing for RPM Mortgage, one of the nation’s largest privately-owned retail mortgage banks. I joined RPM in 2003 as a loan agent, ran their San Francisco offices, left in 2013 to run Wells Fargo Home Mortgage’s Bay Area builder division, and returned in 2015. Prior to RPM, I was Director of Marketing for UBS Asset Management.

Consumer lending inextricably links Main Street, Wall Street, and Washington, which can make it hard for people to navigate. My job is to make it easier.

THE BASIS POINT®
The Basis Point’s job is to explain consumer lending and housing matters in plain English. I do that by covering hot issues and market movements, and linking to relevant news/analysis. I also talk about sales, leadership, the workplace, and pop culture–especially music.

I write for Zillow too, and my work is regularly cited by or appears on CNBC, The Wall Street Journal, Fox Business, Marketwatch, and other mainstream financial media.

The Basis Point contains opinions, not recommendations. These opinions are entirely that of The Basis Point and no other company is responsible for the content on this site. Please chime in when you see mistakes. See my Terms & Conditions page for a full disclaimer.