THE BASIS POINT

Gary Vaynerchuk bets fortune cookies are the hot new social feed

 
 
6 year old fortune cookie ad firm OpenFortune in 47k restaurants gave ad savant Gary Vee 'significant' equity to partner. 'In the moment you open a fortune cookie, you’re not distracted or on your phone. You’re completely focused on reading it and anticipating what’s next in your life.'

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Fortune Cookie Ads Are the New Super Bowl Spots–At Least According to Gary Vaynerchuk

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