THE BASIS POINT

Tom “Magnum PI” Selleck Selling Reverse Mortgages Makes Total Sense

 

Put this on twitter yesterday after I saw the Tom Selleck reverse mortgage commercial again for the thousandth time. Still makes me laugh. And feel old—I used to love that Ferrari on Magnum PI when I was a little kid. Kudos to American Advisors Group for their marketing genius during a big demographic shift.

 

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