The design world is definitely divided on AI. Some say it’ll steal jobs, some say it’s not real art, and some — like me — are embracing AI to create real art and job relevance. Here’s a fun story on my early — not even close to mid — journey on AI design.
A couple months ago I started experimenting with ‘crochet’ as an AI design prompt.
The results were pretty rad.
Here are two examples.
Then — as a separate, unrelated project — I started experimenting with big brand taglines.
Here’s an Old Spice example I used:
“The original. If your grandfather hadn’t worn it, you wouldn’t exist.”
This is what I got.
Is this just random coincidence?
Or did AI blend in my previous prompts to this totally new prompt?
Is it taking over my brain without me even knowing?
I don’t know.
What I do know is that it’s another rad example of creative progress I’m making by embracing AI experimentation.
Because what is art and creativity if not experimentation?
One last note for today.
A hot theme among folks embracing AI right now is: get good at prompts.
That’s why I’m all in on this meme that’s been floating around the design world.
Clients are the raw material.
We designers — who are mastering AI as a new tool in our arsenal — are the refinery.
Reach out or comment below with your creative thoughts — or needs.
The Basis Point Creative is at your service.